The HBCU Sports Awards is proud to announce that the National College Resources Foundation (NCRF) has signed on as an official sponsor of the 3rd Annual HBCU Sports Awards, scheduled for July 25, 2026.
The partnership represents a natural alignment between two organizations deeply committed to the advancement of the HBCU community. Founded in 1999 by Dr. Theresa Price, NCRF is a 501(c)(3) nonprofit educational enhancement organization that has spent more than two decades expanding access to higher education and career pathways for underrepresented students.
“As the Founder and CEO of the HBCU Basketball Showcase, HBCU Football Combine, and the Black College Expo, I am super excited to partner with HBCU Sports Awards to recognize amazing coaches in the HBCU community,” said Dr. Theresa Price, Founder and CEO of the National College Resources Foundation. “Coaches pour so much of their time into our young people, helping them develop into their best selves. It is an honor to be able to shine the light on them with this incredible award show.”
“We are incredibly grateful to have the National College Resources Foundation join us as an official sponsor of the 3rd Annual HBCU Sports Awards,” said Kenn Rashad, Founding Publisher and Editor of HBCU Sports. “What Dr. Theresa Price and the NCRF team have built over the past 26 years is nothing short of remarkable. Their commitment to opening doors for students, particularly in the HBCU space, makes this partnership a perfect fit.”
About the National College Resources Foundation
Founded in 1999 by Dr. Theresa Price, the National College Resources Foundation is a 501(c)(3) nonprofit educational enhancement organization headquartered in California. Since its founding, NCRF has helped over 700,000 students gain admission to college, including more than 450,000 first-generation students, while facilitating access to more than $5 billion in scholarships and grants.
NCRF has hosted over 300 college expos nationwide, helping students gain direct access to colleges where they can be accepted, have application fees waived, and be awarded scholarships on the spot. For more information, visit ncrfoundation.org.
About the 3rd Annual HBCU Sports Awards
Now in its third year, the HBCU Sports Awards is an annual live broadcast event produced by HBCU Sports, the longest-running HBCU media platform on the Internet. The Awards honor athletes, coaches, and administrators across all HBCU conferences and sports, spanning 46 categories across NCAA Division I, Division II, and NAIA institutions.
The 3rd Annual HBCU Sports Awards will feature two live YouTube broadcasts: the HBCU Sports Awards Nominations Show on July 14, 2026, and the HBCU Sports Awards on July 25, 2026. The event reaches a combined audience of more than 124,000 followers across all platforms, with year-over-year livestream viewership growth of 45.8 percent and watch time growth of 87.4 percent, all with zero paid promotion.
Sponsorship opportunities still available
The HBCU Sports Awards continues to welcome businesses and organizations that share a commitment to celebrating HBCU athletic excellence. Sponsorship opportunities remain available across multiple tiers. Businesses and organizations interested in becoming a sponsor are encouraged to contact HBCU Sports at [email protected] for full details.
The 3rd Annual HBCU Sports Awards Nominations Show streams live on YouTube on July 14, 2026. The Awards Show streams live on YouTube on July 25, 2026.
