The partnership between historically black colleges and NASCAR continues as another school will be featured in a high-profile race.
Starting at the Geico 500 at Talladega Superspeedway the logo and colors of Morehouse College will be emblazoned on the No. 44 Next-Gen Chevrolet driven by NASCAR veteran Greg Biffle.
“As the only college in the United States dedicated to the education and development of Black men, our community is charged with ‘bringing the world to Morehouse and Morehouse to the world,’” says Curtis Campbell, athletic director for Morehouse College. “NASCAR is a legacy institution of America as is Morehouse and all HBCUs across the country. We’re excited to bring the Morehouse name to an audience who may not be familiar with our work and aim to spark the curiosity of viewers to learn a bit more about our contributions to American society – both past and present.”
The Geico 500 will start at 3:00 p.m. ET and will air on FOX and MRN on Sunday at 3 p.m.