Promotions? I remember seeing signs downtown. I don't recall seeing any TV promotions. But I did hear several radio spots.
I missed the first Celebration Bowl [stuck at the damn car repair shop when I only went in for an oil change-UGH]. Last year's celebration bowl, my babygirl had a birthday party. This year I finally made it, my A&T brotha gifted me a ticket.
I've been to NUMEROUS SWAC championship games before it left Legion Field. When it comes to my favorite HBCU teams, my list is SWAC-heavy. And the radio spots for the past 2 weeks were advertising Buy 4 Tickets for the Price of 3....but have y'all seen those ticket prices...YIKES...I know, I know, new stadium, HIGHER COSTS. But dayum.
As far as the Grambling turnout, I'm looking at them being on the road back-to-back-to-back and leading right up to the Christmas holiday. Thats a lot of $$$ for folks to come up with - gas food hotel not to mention the drive [or flying for some]...that can be A LOT.
A&T being only 5 hrs down the road, had not played since BEFORE Thanksgiving AND they were [and remain] UNDEFEATED so I knew the crowd would be mostly A&T. I don't think they brought this many folks the last time that they played SC State in Atlanta for those last 2 Atlanta Football Classics.
Not sure how much promotion ESPN does for the game...or how much they do for any other bowl games that they sponser [IF ANY?].
I did see some other SWAC members throughout the crowd.
Another thing I noticed, NO VENDORS were allowed inside the stadium. In fact, I didn't even realize any vendors were there until we left the game - they were OUTSIDE. Interesting.
At any rate, great win for the Aggies...congrats on being UNDEFEATED and congrats to both A&T and the Tigers on a great 2017 season.