It's because football brings in more ticket/merchandise money at most of our schools. Not sure about TxSU but definitely at SU, GSU, PV, Alcorn, JSU, etc.Most dont, but plenty do. And most other FCS conferences aren't leading the FCS in attendance either (which is indicative of a fan base's thirst for a healthy program)
http://www.aseaofred.com/scanning-fcs-coaches-salaries/
My concern is more with basketball since basketball isn't limited to a subdivision.
What if Davis takes Texas Southern to the sweet 16? The equivalent cant happen in football, and yet football coaches are paid similar salaries with our basketball coaches.
None of our teams have come close to getting to the Sweet 16 since 1993 (24 whole seasons). To be real the money needs to go into recruiting and basketball facilities more than coach salaries.