---
"title": "HBCU establishes fund to support athletes amid House settlement commitment"
"description": "Prairie View A&M announced the launch of a newly established fundraising initiative designed to bolster support for the school’s 350 student-athletes. The introduction of the Panther Athletic Fund comes as colleges nationwide brace for significant changes in the world of collegiate sports. Rising program and scholarship expenses, evolving revenue-sharing models, and expanding Name, Image, and […]"
"date": "2025-07-11"
"authors":
  -
    "name": "HBCU Sports"
"url": "https://hbcusports.com/2025/07/11/hbcu-establishes-fund-to-support-athletes-amid-house-settlement-commitment/"
"categories":
  - "Baseball"
  - "Basketball"
  - "Football"
  - "News"
  - "Soccer"
  - "Softball"
  - "Tennis"
  - "Track & Field"
  - "Volleyball"
"tags":
  - "Prairie View"
---

# HBCU establishes fund to support athletes amid House settlement commitment

Prairie View A&M announced the launch of a newly established [fundraising initiative](https://pvpanthers.com/news/2025/7/8/prairie-view-am-university-athletics-launches-panther-athletic-fund.aspx) designed to bolster support for the school’s 350 student-athletes. The introduction of the Panther Athletic Fund comes as colleges nationwide brace for significant changes in the world of collegiate sports. Rising program and scholarship expenses, evolving revenue-sharing models, and expanding Name, Image, and Likeness (NIL) opportunities are reshaping the financial and competitive landscape. The recent [House vs. NCAA settlement,](https://hbcusports.com/2025/06/16/the-swac-is-all-in-on-house-settlement-heres-how-schools-will-be-impacted/) which redefined athletic departments’ fiscal responsibilities, further underscores the need for innovative funding solutions. All 12 SWAC schools [opted into](https://hbcusports.com/2025/06/16/the-swac-is-all-in-on-house-settlement-heres-how-schools-will-be-impacted/) the settlement in June. “The Panther Athletic Fund marks a new era for Prairie View A&M Athletics,” said Anton Goff, Director of Athletics. “The playing field in college sports is changing rapidly, and our ability to compete starts with how we support our student-athletes and our coaches. Through the Panther Athletic Fund, Panther Nation has a direct way to impact the lives of our student athletes and programs and ensure PV is prepared to lead in this new landscape.”

[![](http://hbcusports.com/wp-content/uploads/sites/50/2024/02/PV-baseball.jpg)](http://hbcusports.com/wp-content/uploads/sites/50/2024/02/PV-baseball.jpg)
_Photo: Prairie View Athletics_

At the heart of the Panther Athletic Fund are four strategic giving priorities, the school said, which includes: **Champions Society:** This premier philanthropic group unites leadership donors who pledge $25,000 or more (at least $5,000 per year, payable over up to five years). Members provide transformational support and receive exclusive engagement opportunities and year-round recognition. **Sport-Specific Excellence Funds:** Donors can earmark contributions for their favorite teams, supporting areas such as academics, nutrition, recruiting, equipment, team travel, and technology. These funds are essential for building competitive and sustainable programs. **Sport-Specific NIL/Revenue Share Funds:** Contributions to these funds empower PVAMU to recruit and retain top-tier talent by providing resources for student-athletes to grow their personal brands and benefit from NIL opportunities. **Purple & Gold Fund:** This unrestricted annual fund addresses the most immediate and high-impact needs across all athletic programs, ensuring that PVAMU Athletics remains agile and competitive in a rapidly changing environment. “This isn’t just about fundraising — it’s about building the infrastructure for sustained success,” said Megan Reed, Director of Development for PVAMU Athletics. “Whether you’re supporting NIL, our sport-specific funds, or joining the Champions Society, every gift to the Panther Athletic Fund drives the future of Panther Athletics. Our donors are more than supporters — they are strategic partners in our mission.”