---
"title": "Celebration Bowl viewership dips to historic ratings low"
"description": "The latest edition of the Celebration Bowl was the least watched. Florida A&M’s 30-26 win over Howard drew a 0.9 TV rating, it was the smallest audience in the eight-year history of the event, according to Sports Media Watch. It did draw 1.5 million viewers on ABC. The Celebration Bowl did draw a higher rating […]"
"date": "2023-12-19"
"authors":
  -
    "name": "HBCU Sports"
"url": "https://hbcusports.com/2023/12/19/celebration-bowl-viewership-dips-to-historic-ratings-low/"
"categories":
  - "Football"
  - "News"
"tags":
  - "Florida A&M"
  - "Howard"
---

# Celebration Bowl viewership dips to historic ratings low

The latest edition of the Celebration Bowl was the least watched. Florida A&M’s 30-26 win over Howard drew a 0.9 TV rating, it was the smallest audience in the eight-year history of the event, according to Sports Media Watch. It did draw 1.5 million viewers on ABC. The Celebration Bowl did draw a higher rating than the Myrtle Beach Bowl, New Orleans Bowl and Independence Bowl, also played on Saturday.

![May be an image of football and text](https://scontent-atl3-2.xx.fbcdn.net/v/t39.30808-6/412272765_10101802163787110_1009703815351231850_n.jpg?_nc_cat=101&ccb=1-7&_nc_sid=c42490&_nc_ohc=UJDo5quUPxcAX8Wg1sG&_nc_ht=scontent-atl3-2.xx&oh=00_AfCCFgVigA7M45x5A0Pl6yPn1cPJQFwwsbrlLpJfW6Z_kw&oe=6587B7B8)
_Photo: Sports Media Watch_

North Carolina Central’s 41-34 upset win over Jackson State last season in the seventh installment of the MEAC-SWAC bowl drew 2.4 million viewers and featured a 1.42 overnight rating on ABC, [according to Show Buzz Daily](https://showbuzzdaily.com/articles/skedball-weekly-sports-tv-ratings-12-12-12-18-2022.html). The highest-rated Celebration Bowl since its inception was the inaugural game in 2015, which boasted a 1.9 television rating.